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ATRIA Business Analysis and Redefinition

Simulation 
for analysis

Objective

Operation representation, and profitability analysis of each of its businesses. Businesses were valued, establishing the best growth strategy for the company.

ATRIA LOGÍSTICA is the market leader as river logistics services supplier in the Paraná-Paraguay waterway. It transports both liquid and dry cargo, operating with clients in Argentina, Uruguay, Brazil, Bolivia and Paraguay.

Challenges

Quantitative analysis
Quantitative analysis

Under the current business context, ATRIA LOGÍSTICA seeks to analyze each contract contribution, discuss the service scheme it provides and study the system as a whole in order to establish new lines of action to maximize the company’s results. Since it is a complex system, with multiple interrelationships between businesses and operational restrictions, a quantitative and robust analysis is sought to support the strategic decisions of the business.

Methodology

Simulation
Simulation

Given the great complexity of the system due to its many components, their interrelations, and the importance of the time variable, it was decided to develop a simulation tool to adequately represent the system and its evolution.

Agent Based Modeling
Agent Based Modeling

Tugboats and barges were modeled with ABM, which facilitates active objects representation, with states and behavior rules.

Discrete Event
Discrete Event

 Used to represent transports and services.

Inputs / parameters
Inputs / parameters
  • Products
  • Available tugboats
  • Convoy types
  • Ports and routes
  • Monthly port demand and rates
  • Initial tugboat and barges position and load.
  • Monthly tugboat route assignment
  • Port service fees
  • Operating costs
Results

Convenience of each route

Determination of ideal cargo volume

Asset optimal assignment

Convenience of each commercial agreement

Analytical support for contract renegotiation based on true profitability margins and hidden costs of each operation

KPIs